Here is the list of top 10 richest YouTubers in 2024 who are ruling the world of streaming platforms.
YouTube was once a video-sharing platform where people would share stupid videos of themselves. But now, YouTubers are no less than serious businessmen (and women), strategically employing videos and sponsorships to uplift their brands. In fact, YouTubers are among the richest people in the world.
In such a scenario, debating who deserves the position of the richest YouTuber is a hot topic. Unfortunately, it’s not that simple. These metrics are not available to the public, of course, but we can glean a lot from sources like Forbes and Target Internet.
Top 10 richest YouTubers in 2024
10. Dude Perfect
Dude Perfect is a channel of essentially five people performing impossible and, often hilarious, trick shots. They also post comedy sketches and collaborations with famous people. Finding their videos trending is a common sight.
Currently, Dude Perfect has a subscriber count of 60.5 million. Their earnings in 2024 were estimated to be $20 million.
9. Mark Rober
Mark Rober, with an eponymous YouTube channel, is a NASA engineer turned YouTube. In 2024, his subscribers nearly doubled, climbing from 30 million to 57 million.
Rober’s content deals with science, as expected, in quite unexpected ways. He drops an egg from space to find out its fate, or tests acid and lava in an attempt to discover the more corrosive substance.
He runs a simultaneous business, CrunchLabs, that sells STEM-themed subscription boxes to kids. In April, he introduced a product line focused on teens and adults. His estimated earnings from YouTube in 2024 sits at $25 million.
8. Ryan Kaji
A fantastic aspect of YouTube is that it truly eliminates the generational glass ceiling. 12-year-old Ryan Kaji is a live example. His toy reviews and toy-related content have enjoyed massive viewership over the years. His most-viewed video has around 2 billion views.
In 2019, Kaji was hailed as the highest-earning YouTuber. In 2024, his estimated earnings sit at around $27 million.
7. Nastya (Anastasia Radzinskaya)
Eight-year-old Nastya films her daily life and an astonishing tens of millions of people view it. Most of her life has been spent on the internet. In 2024, she earned a staggering $28 million. She’s a self-built kid millionaire.
6. Unspeakable
Gaming or streaming YouTube channels are among the highest-earning on the platform. This is not surprising, given their massive viewership. Nathan Graham’s channel, Unspeakable, earned around $28.5 million in 2024 and hence he is one of the richest YouTubers in 2024.
5. Rhett and Link
Rhett and Link are the old-timers, so to speak. They, and their YouTube channel and talk show Good Mythical Morning, have been around for quite some time now. Rhett and Link are known for doing wonky challenges and splitting hairs on controversial topics. Forbes put their 2024 earnings at $30 million, making them one of the richest YouTubers in 2024.
4. Markiplier
Markiplier has been around for a long time on YouTube now. In the old days, he was known for his gaming videos which got him around 37 million subscribers. This is classic content that his viewers cherish to this day.
In 2020, he completed a huge challenge with CrankGameplays called Unus Annus. In the last year, his earnings came out to around $38 million.
3. Jake Paul
Who doesn’t know the cheeky, youngster, star boy Jake Paul? Following in the footsteps of his brother Logan Paul, he started his YouTube channel which soon blew up. He has been in the public eye ever since thanks to juicy controversies and content with his Team Ten.
Recently, Jake Paul broke out in boxing. Among his most-watched fights are with Tommy Fury and Nate Diaz. This endeavor accounts for 90% of his net earnings. Reportedly, he earns $45 million a year.
2. Dhar Mann
Dharminder Mann is a film producer and entrepreneur known for his YouTube channel “Dhar” Mann. This channel features morally instructing videos that typically feature a thumbnail-worthy twist near the end. Mann also produces short films for other social media platforms. His estimated earnings for 2024 were around $45 million.
1. MrBeast
Jimmy Donaldson, or ‘MrBeast’, leads this list of richest YouTubers in 2024 with a gross earning of $85 million per year, according to Forbes. Not all this earning comes from his YouTube channels. While MrBeast is famous for his glamorous videos where he generously hands out thousands of dollars to complete strangers, Donaldson has an equally thriving business venture called MrBeast Burgers. He has also recently launched the Feastables chocolate bar. Suffice it to say, he has a lot of income sources that aid in making him the current highest-paid YouTuber.
Finding out what makes a video a cash cow is a difficult chore. The YouTube algorithm is a mystery, perhaps even to those who created it. Subscribers alone do not guarantee the most amount of money, otherwise you would have seen T-Series in this list.
Views and sponsorships also count, but they are not the end of the story. In fact, the title of the richest YouTube is not a stable one. It shifts from channel to channel, personality to personality, depending on the internet’s trend and mood for the past year.
